When you hear the word “lookalike,” it probably most often comes after the word “celebrity.” But Facebook Ads are giving a whole new meaning to the word lookalike.
Lookalike audiences consist of Facebook users who are similar to the users who like your page. This may be based on their location, interests, or the other pages they have liked. Sound great? It is!
Learn more about lookalike audiences in this week’s episode of Crystal Media TV:
You can learn more about Facebook ads during our live webinar, or by logging in if you’re a Social Edge member!
Is there a charge for Facebook to do a “look alike” audience?
No, it’s free! 🙂