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Nov 14 2022

Use This New Feature for Engaging Social Media Posts

Get double the bonus points with the algorithm! Create engaging social media posts that’ll directly invite your Story viewers to react to your content! There’s a new engagement sticker in town called the emoji reaction sticker. This sticker simply allows the viewer to tap on the sticker, and whatever emoji you choose to display will fill the screen for a brief moment.

Here’s how it works:

engaging social media posts - New feature

Step 1: After you’ve taken your photo/video for your Story, select the engagement sticker button (which appears as a small post-it note with a smiley face).

Step 2: Select the emoji reaction sticker (which appears as a speech bubble with a heart-eyes emoji inside of it).

Step 3: Select the emoji you’d like your audience to react to. In the example above, I selected the “+” to gain access to the full emoji library, so I could choose the coffee cup. Once you’ve selected your emoji, press “Done”.

From there, your viewers will be able to see your Story with a chance to react to your engaging social media Story posts!

This sticker gets you extra bonus points with the algorithm because 1) it’s a new feature (and platforms love it when you use new features), and 2) it’s a way to easily invite your audience to engage with your content. This lets the algorithm know your community is loving you!

What I Want You To Take Away From This Blog:

  • Using new features helps your account rise to the top of the feed.
  • Inviting your audience to engage with your content helps your posts show up more frequently in their social media feeds.

Okay, over to you…

What’s your favorite tool to create engaging social media posts? Let us know in the comments below!

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Written by Steph Bechard · Categorized: Instagram Story · Tagged: Engagement Stickers, New features

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