It might sound funny coming from someone that will tell you if you don’t show up online you don’t exist, but the truth is, in-store signage (especially through the holidays) plays an integral role in your business as well.
Your store is about to be packed and (hopefully) have more customers than usual. Even better, NEW customers. I want you to leverage this time of year to help drive your business into 2020 and beyond.
If you’re reading this blog, you’re paying attention to your social media marketing- virtual high five for that! 🖐🏻 So get these new customers to follow you on social media while they’re in your store. You won’t have a better more captive audience than them!
It’s easy to create simple in-store signage with your social handles and place them in critical spots throughout your store (like at the register, in dressing rooms, or the restroom). You know as well as I do that, during busy, high-traffic times, it’s unrealistic to ask every customer to follow you on social media. So let the signs help! And, if you’re a CM Insider we have templates you can use by clicking on the Guides, Worksheets and Checklists icon on the Insider Dashboard. It’s one of our holiday gifts to you! 😉