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social to sale

Mar 02 2020

The Guidance You Need to Build A Marketing Plan

Building A Successful Marketing Plan

I just so happened to join a 30-day guided workout challenge a week before Crystal started our Social to Sale 5-Day Challenge where you can build your social media strategy in 5 days. (If you haven’t joined yet, click here, it’s going on March 2nd-6th) and the theme of today’s blog, which was determined last […]

Written by Pauline · Categorized: Social Media · Tagged: building a strong foundation, Crystal Media Insider, marketing planning tips, social to sale

Feb 24 2020

What 12 Different Retailers Taught Us

How to learn something new - Social Selling Mindset

There’s nothing like an in-person event. We just finished our Social to Sale Workshop with a dozen retailers and it was awesome. Magic truly happens when you fill a room full of people eager to learn and share. We had an amazing mix of retailers. Some were current clients, some were new to us, have […]

Written by Pauline · Categorized: Social Media · Tagged: Crystal Media Insider, social to sale, Social to Sale Workshop, The Key Pillars of the Social Selling Mindset, the social selling mindset

Feb 17 2020

I Don’t Have Time

I don't have time to create the best social media plan

Raise your hand if you’ve used the excuse “I don’t have time” as the reason why something important hasn’t been done. We’ve all done it, #guilty. 🙋‍♀️ I know you’re busy. You’re running a store, buying inventory, hiring, training, firing, cleaning, merchandising, marketing, trying to see if your broom can stand on its own, the […]

Written by Pauline · Categorized: Social Media · Tagged: building a strong foundation, marketing planning tips, save time online, social media plan, social to sale, tool to save time following

Jan 21 2019

The Top Social Media Mistake Made by Retailers: The Modern Marketing Show, Episode 78

There are several mistakes I see retailers making all the time, but the top social media mistake made by retailers is not having a social media plan. Having a set social media plan can make all the difference in the world. It’s going to keep you and your team accountable and ensure it’s getting done. […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: goal setting, retail social media marketing, smart goals, social media marketing, social media marketing strategy, social media plan, social media planning, social media tips, social to sale, The Modern Marketing Show

Sep 17 2018

Top Social to Sale Questions Answered: The Modern Marketing Show, Episode 63

One of the things you need to be doing today to help your business succeed is to be showing up on social media. This is where your customers are spending their time. They’re logging in every single day, multiple times a day. Which is why it’s crucial that you show up in their newsfeeds, and […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: how to market a store using social media, increase foot traffic, increase sales, increase social media engagement, social media for retailers, social media foundation, social media marketing strategy, social to sale, The Modern Marketing Show

Sep 10 2018

Social to Sale Announcement: The Modern Marketing Show, Episode 62

This is one our of favorite days of the year because doors to Social to Sale are officially open! We only open enrollment twice a year, so now’s the time to enroll in our signature training course while you can. Social to Sale is simple social media training that helps retailers save time and increase […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: increase sales, increase sales for retail store, increase social media engagement, increase traffic to your store, increase traffic with social media, local marketing, social edge, social media marketing, social media strategy, social to sale

Aug 27 2018

Top 3 Social Media Questions We Get Asked on the Road: The Modern Marketing Show, Episode 61

We just wrapped up a busy summer show and conference season at the beginning of this month. While at these shows, we get asked a lot of the same questions about social, so we felt like sharing with you the top 3 social media questions we get asked (and our answers!) while on the road […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: crystal vilkaitis, retail marketing, social edge, social media for retailers, social media marketing, social media questions, social media tips, social to sale, The Modern Marketing Show

Aug 20 2018

How Long Should Your Videos Be on Social?: The Modern Marketing Show, Episode 60

The question we get asked most when it comes to using video on social is “How long do my videos need be?” Now, I wish we had a definite answer for you, but we don’t. Our answer to this questions is always: Your video should be as long as it needs to be an not a […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: social edge co, social media marketing, social media strategy, social media tips, social to sale, The Modern Marketing Show, video, Video Marketing, video tips

Aug 13 2018

How Often Should You Post on Social Media? The Modern Marketing Show, Episode 59

I’m sure you’ve wondered at one point or another if you’re sharing too much or too little on social media especially if you’re not seeing the amount of engagement you were hoping for. Which is why we want to provide some clarity on how often you should be posting to social media and explain the importance […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: retail marketing, retail social media, social edge, social media marketing, social media strategy, social media tips, social to sale, The Modern Marketing Show

Jun 18 2018

3 Takeaways From Our First In-Person Workshop: The Modern Marketing Show, Episode 20

We recently held our very first in-person workshop at our Carlsbad, Ca HQ. We had a small group of retailers travel in from all over the country to participate with us. We want to share with you the three biggest takeaways that came out of the three-day workshop because we believe you can benefit from them […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: building a strong foundation, retail social media marketing, retailer marketing, social edge, social edge co, social media strategy, social media tips, social media workshop, social to sale, Social to Sale Workshop, The Modern Marketing Show

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