Last week, the Crystal Media Team and I were thrilled to host our 2nd Annual Social Media Day. As a virtual event this year, we weren’t sure what to expect, but holy guacamole… It. Was. Epic. Picture over 200 retailers focused and engaged with us for over 5 hours, eagerly learning how to create successful […]
Social Media
How to Overcome Negative Comments Online: The Modern Marketing Show, Episode 64
It’s tough putting yourself out there across your social channels as an online marketer. There’s nothing worse than when your comments get flooded with negativity from people that have never met you before. Or, maybe you’re one of those people who shies away from sharing about themselves on social for fear of receiving negative feedback (which […]
Is it Time to Quit Facebook? The Modern Marketing Show, Episode 56
With all the changes Facebook has been making since their big announcement in January to dealing with the backlash from the Cambridge Analytica scandal many retailers (and marketers) are wondering…Is it time to quit Facebook? Many people feel like Facebook isn’t as relevant as it used to be and aren’t sure if it’s worth spending […]
The Modern Marketing Show, Episode 11: Warning! Outsourcing Your Social Media is Dangerous
This is a warning to all independent retailers out there – Outsourcing Your Social Media Is Dangerous! One of the most common questions we get asked by retailers is, “Can you just manage my social media for me?” And, with this question, we also get the many different reasons for not wanting to do it themselves. […]
The Modern Marketing Show, Episode 8: Do it for the ‘Gram: 1 Major Way to Get More Engagement on Instagram!
Instagram’s popularity is on the rise – more and more businesses are joining the platform to connect with their audiences online, especially if they’re wanting to reach a younger demographic. The biggest concern I hear from businesses is that their engagement has significantly dropped on the platform in recent months, and that’s due to changes […]
The Modern Marketing Show, Episode 6: Why Facebook Ads are a MUST, Not a Maybe
Have you ever felt discouraged after posting on Facebook or Instagram because of lack of engagement your post received? Do you ever feel like you’re constantly talking to yourself because nobody ever likes, comments, or shares your posts? Are you often wondering why you can’t get more people to your business both on and offline? Well, […]
The Modern Marketing Show, Episode 1: SMART Goals and Your Social Media Strategy
January is always a time to reflect on the past year and to turn your focus to the year ahead. Goal setting is a great way to keep yourself accountable which is why we’re going to be talking about SMART goals, why they’re important and how you can reverse engineer them in order to build […]
‘The Social Media 411: What’s New on the Web?’ – RDI Webinar Replay
Thanks for being here! This is your replay page, along with additional information about how to join our social media training program (just for retailers), Social Edge. Today we had a fantastic webinar named, “The Social Media 411: What’s New on the Web?” — we covered what’s new in the social media world, how it affects you […]
‘How to Pack Your Store During Slow Times’ – Webinar Replay
Thanks for being here! This is your replay page, along with additional information about how to join our social media training program (just for retailers), Social Edge. Today we had a fantastic webinar named, “How to Pack Your Store During Slow Times” — we covered how to make simple yet incredibly effective efforts at keeping the […]
Attract New Customers Through Facebook and Instagram Ads – DYA Webinar Replay
Welcome! Here’s where you can access the latest webinar replay, Attract New Customers Through Facebook and Instagram Ads . As a Social Edge member, you have endless access to this webinar! Sign Up here for just $97/month or $747/month with the coupon code Youngson **this expires on Saturday! ** A great obstacle in many of our ways is time. Maybe you […]