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social media tip

Jul 09 2018

Super Simple Instagram Tip to Help Save Time: The Modern Marketing Show, Episode 55

While at the Retail Success Summit, an attendee came up to the Social Edge table and asked us a question. It wasn’t related to social media or marketing strategy, but it was about the functionality of the Instagram App itself. Now, to us, this was a pretty basic question. Then it dawned on us that we […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: how to use instagram, instagram, instagram 101, instagram features, instagram for retailers, social edge co, social media marketing, social media tip, The Modern Marketing Show

Dec 18 2013

Tip of the Week: Why should I follow you?

Tell people WHY they should follow you! If you have an in-store sign with a Facebook or Pinterest logo, or maybe a QR Code for people to scan and follow you online, be sure to tell them the benefits of following you like being the first to know about new products, event invitations or sales.

Written by Crystal · Categorized: Uncategorized · Tagged: facebook marketing, pinterest marketing, social media marketing for retailers, social media tip

Dec 11 2013

Tip of the Week: Show the Love

Don’t forget to show love to other businesses online. If your employees visit the same coffee shop each morning to get their day started on the right foot, show them some love with a tag or mention and hope they do the same!

Written by Crystal · Categorized: Uncategorized · Tagged: social media marketing for retailers, social media tip

Dec 04 2013

Tip of the Week: Blunders on Social Media

Make a mistake on social media? It’s ok to admit that you made a mistake! Many huge companies have made blunders on social media, from disgruntled employees posting to someone accidentally tweeting from the wrong account. Apologize to your followers and try not to let it happen again. Keep in mind that you’re human, and […]

Written by Crystal · Categorized: Uncategorized · Tagged: social media marketing, social media marketing for retailers, social media mistakes, social media tip

Oct 09 2013

Consistency is Key

Be patient and consistent! It takes time to build and consistency will help speed it up a bit to build a loyal online network. Always remember: when it comes to social media, email marketing, blogging, and marketing in general: consistency is key!

Written by Crystal · Categorized: Uncategorized · Tagged: social media marketing, social media tip, tip of the week

Oct 02 2013

Tip of the Week: Social Media Customer Service

There is no shortcut to building a strong following on social media. That is why it is so important to check in often to see if your customers have interacted with you and create strong relationships. If customers are calling out to you, don’t leave your end of the line dead.

Written by Crystal · Categorized: Uncategorized · Tagged: social media customer service, social media tip

Aug 06 2013

Tip of the Week: Aug 1st Week

One easy fix to your social media posts and in-store signage can help increase your following online, and that is to just tell people why they should follow you. Is it to receive special deals? Be the first to know about new product arrivals? To receive invitations to in-store events? Receive exclusive offers only available on […]

Written by Crystal · Categorized: Uncategorized · Tagged: social media tip, tip of the week

Jul 02 2013

Tip of the Week: July 2013

80/20 Rule – Remember that 80% of your social media posts need to be resourceful and add value. Things like tips, questions, expertise, advice, local info, trends, etc. 20% is promotional like sales, new products, events, offers, etc. Look at your posts over the past couple of weeks – are you abiding by the 80/20 […]

Written by Crystal · Categorized: Uncategorized · Tagged: social media tip, what to post on social media

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