One of the top mistakes retailers make when it comes to social media is not having a plan. Having a plan is important because it’s going to keep you accountable and ensure things are getting done. In this post, we’ll be going a little deeper on this topic and break down a specific goal. That […]
social media planning
The Top Social Media Mistake Made by Retailers: The Modern Marketing Show, Episode 78
There are several mistakes I see retailers making all the time, but the top social media mistake made by retailers is not having a social media plan. Having a set social media plan can make all the difference in the world. It’s going to keep you and your team accountable and ensure it’s getting done. […]
Two Ways to Track Sales From Social This Holiday Season: The Modern Marketing Show, Episode 74
Do you know if your social media efforts are actually driving sales during your holiday promotions? If not, you’re not alone! We understand social media can be hard to track. It’s actually one of the biggest complaints we hear from retailers. Which is why we’re sharing two ways to track sales from social this holiday […]