As we navigate this new strange reality we’re in, one that is directly affecting you and the way you do business, we at Crystal Media were called to look at what we could do. We asked, what can we do NOW to help our small business retailers, the people that we’ve helped and worked with […]
social media plan
I Don’t Have Time
Raise your hand if you’ve used the excuse “I don’t have time” as the reason why something important hasn’t been done. We’ve all done it, #guilty. 🙋‍♀️ I know you’re busy. You’re running a store, buying inventory, hiring, training, firing, cleaning, merchandising, marketing, trying to see if your broom can stand on its own, the […]
One Way to Build an Engaged Online Community; The Modern Marketing Show, Episode 79
One of the top mistakes retailers make when it comes to social media is not having a plan. Having a plan is important because it’s going to keep you accountable and ensure things are getting done. In this post, we’ll be going a little deeper on this topic and break down a specific goal. That […]
The Top Social Media Mistake Made by Retailers: The Modern Marketing Show, Episode 78
There are several mistakes I see retailers making all the time, but the top social media mistake made by retailers is not having a social media plan. Having a set social media plan can make all the difference in the world. It’s going to keep you and your team accountable and ensure it’s getting done. […]