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social media for retailers

Nov 30 2020

3 Ways to Be Authentic to Yourself Online

social media challenges - being authentic online

Social media challenges and new trends pop up all the time. It can be overwhelming to keep up and know what will work best for your business, that’s authentic to you. I would argue when it comes to marketing that authenticity is one of the most important elements. After all, people buy from people and […]

Written by Pauline blasetti · Categorized: Retail Social Media Success · Tagged: retail marketing tips, social media for retailers, social media strategy, social media tips

Nov 09 2020

How Retailers Are Successfully Selling on Social Media

Effective Social Media Strategies For Small Business Owners

Selling on social media is a powerful sales strategy for retailers. Research shows 80% of consumers will shop online ONLY this holiday season. Becoming a Crystal Media Insider member will help ensure you show up to those customers and continue to sell.  Like store owner Kiersten Butler Stahl. She implemented what she learned as an […]

Written by Crystal · Categorized: News and Updates, Social Media · Tagged: Crystal Media Insider, facebook marketing for retailers, retailer success, social media for retailers

Nov 02 2020

Three Holiday Posting Strategies for Retailers

Head-To-Mistletoe Marketing Resource - Holiday Posting Strategies

Implementing strong holiday posting strategies is very important as we approach the biggest shopping weekend of the year! We know how important it is to ensure those posts are seen by promoting them, especially during this time of year! However, with ad competition being stiffer and ad costs rising during the holiday season, you want […]

Written by Madeline Goode · Categorized: Facebook Ads, Holiday Marketing · Tagged: facebook ads training for retailers, holiday marketing strategies, social media for retailers

Jul 23 2020

Successful Social Media Strategies: How Eight Store Owners Are Doing it

Successful Social Media Strategies

Last week, the Crystal Media Team and I were thrilled to host our 2nd Annual Social Media Day. As a virtual event this year, we weren’t sure what to expect, but holy guacamole… It. Was. Epic. Picture over 200 retailers focused and engaged with us for over 5 hours, eagerly learning how to create successful […]

Written by Crystal · Categorized: Retail Social Media Success · Tagged: Social Media, social media day, social media for retailers, social media marketing, social media success, social media tips

Dec 10 2018

The Customer Service Channel You Should Not Forget About: The Modern Marketing Show, Episode 75

With two weeks to go before Christmas, the pressure is on for customers to find the perfect gift. This can lead to questions that they’re going to want to be answered fast. More and more consumers are turning to social media channels with their customer service questions, and you don’t want to leave them with a […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: create a digital experience, customer service tools, Facebook Response Assistant, outstanding customer service, social media customer service, social media for retailers, stand out from competition, The Modern Marketing Show, unique customer experiences

Nov 12 2018

Preparing for Small Business Saturday Made Easy: The Modern Marketing Show, Episode 71

Small Business Saturday is fast approaching, will you be getting involved this year? As a small business, you absolutely should. Local businesses are what make each and every community unique and vibrant across all cities in America. Watch the full episode: According to AMEX, in 2017 an estimated 108 million consumers reported shopping or dining […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: make the most of small business saturday, small business saturday, small business saturday tips, social media content ideas, social media for retailers, social media small business saturday, stand out on Small Business Saturday, The Modern Marketing Show

Sep 17 2018

Top Social to Sale Questions Answered: The Modern Marketing Show, Episode 63

One of the things you need to be doing today to help your business succeed is to be showing up on social media. This is where your customers are spending their time. They’re logging in every single day, multiple times a day. Which is why it’s crucial that you show up in their newsfeeds, and […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: how to market a store using social media, increase foot traffic, increase sales, increase social media engagement, social media for retailers, social media foundation, social media marketing strategy, social to sale, The Modern Marketing Show

Aug 27 2018

Top 3 Social Media Questions We Get Asked on the Road: The Modern Marketing Show, Episode 61

We just wrapped up a busy summer show and conference season at the beginning of this month. While at these shows, we get asked a lot of the same questions about social, so we felt like sharing with you the top 3 social media questions we get asked (and our answers!) while on the road […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: crystal vilkaitis, retail marketing, social edge, social media for retailers, social media marketing, social media questions, social media tips, social to sale, The Modern Marketing Show

Jul 16 2018

Is it Time to Quit Facebook? The Modern Marketing Show, Episode 56

With all the changes Facebook has been making since their big announcement in January to dealing with the backlash from the Cambridge Analytica scandal many retailers (and marketers) are wondering…Is it time to quit Facebook? Many people feel like Facebook isn’t as relevant as it used to be and aren’t sure if it’s worth spending […]

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: are your customers using facebook, boost your facebook marketing, does facebook work, facebook, Facebook for retail, facebook for retailers, facebook marketing, Social Media, social media for retailers, The Modern Marketing Show

Jul 11 2018

6 Steps to a Profitable Social Media Strategy

Check out my seminar straight from the AmericasMart Live stage. She discusses the 6 Steps to a Profitable Social Media Strategy.

Written by Crystal · Categorized: Social Media · Tagged: americasmart atlanta, crystal vilkaitis, retail social media training, retailer marketing, social edge, social media for retailers, social media strategy, social media tips, social media training

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Mark Schaefer

Mark Schaefer

Keynote Speaker

The Most Human Company Wins

With a very high-energy and entertaining style but a gravitas that earns attention, Mark uses real-world data and memorable stories to express a new marketing mindset about the consumer.

In this session, you will learn:

  • How marketing, advertising, sales, customer engagement, and customer loyalty have changed forever
  • Why two-thirds of your marketing is occurring without you
  • Why this “third consumer rebellion” is redefining the business landscape
  • Practical ideas on what you can start to do today to adapt to the new consumer culture

Learn more about Mark at https://businessesgrow.com/