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social edge live

Jan 22 2018

The Modern Marketing Show, Episode 3: How to Get Out of the Social Media Black Hole

Let’s face it – you need social media today more than ever to have a successful small business. Customers want to be able to connect with you online, and this is the best way to do it. But, there’s a lot of information out there and so much to learn! It’s so easy for anyone […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: small business marketing, social edge live, social media foundation, social media marketing, social media strategy, social media tips, The Modern Marketing Show

Jan 15 2018

The Modern Marketing Show, Episode 2: 3 Ways To Take Back A Couple Hours In Your Week

With modern marketing tools like social media, email, video marketing and more it’s hard to manage it all and stay on top of your to-do list. If you’ve ever felt like there’s just not enough time in your day – keep reading! We want to share with you 3 things you can implement right now […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: facebook changes, small business marketing, social edge live, social media marketing, social media strategy, social media tips, staying organized, The Modern Marketing Show

Jan 08 2018

The Modern Marketing Show, Episode 1: SMART Goals and Your Social Media Strategy

January is always a time to reflect on the past year and to turn your focus to the year ahead. Goal setting is a great way to keep yourself accountable which is why we’re going to be talking about SMART goals, why they’re important and how you can reverse engineer them in order to build […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: goal setting, marketing tips, small business marketing, smart goals, social edge co, social edge live, Social Media, social media marketing, social media strategy, The Modern Marketing Show

Dec 18 2017

Social Edge Live, Episode 33: 2017 Recap

What a year 2017 has been for social media. Although we didn’t see any new platforms emerge there were quite a few changes and updates to the sites we know and love. Let’s recap some of the most notable changes below: Snapchat introduced the SnapMap and context cards Facebook integrated stories across its entire platform […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: small business marketing, social edge live, social media marketing, social media tips, social media trends, social to sale

Dec 11 2017

Social Edge Live, Episode 32: Facebook Ads Made Easy Plus Tips For Success

It’s not a secret that Facebook Ads can be one of the best tools small businesses can use to grow their businesses online. When done the right way they can even increase sales and engagement online and offline. But they’re time-consuming, technical, and can we hard to learn/understand which is why Social Edge can help […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: Facebook ad tips, facebook ads, facebook marketing, Holiday Marketing, holiday marketing tips, social edge, social edge live, social media for small business, social media marketing, social media tips

Dec 04 2017

Social Edge Live, Episode 31: Holiday Gift Guides for Everyone in Your Life

The countdown to Christmas is on and it’ll be here before you know it. The hustle and bustle of malls and shopping centers is a common sight to see this time of year. People are out looking for the perfect gift for those important people in their life – which can be completely overwhelming! Most […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: holiday content ideas, holiday gift guides, holiday marketing tips, social edge, social edge live, social media content ideas, social media for small business, social media marketing, social media tips

Nov 27 2017

Social Edge Live, Episode 30: 12 Days of Christmas, Will You Be Participating?

It’s the most wonderful time of the year, and you know what that means: sale, sales, and more sales. One foolproof promotion we always recommend running as a small business is a 12 Days of Christmas Campaign. For those of you who unfamiliar with a 12 Days of Christmas Campaign, let us break it down […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: holiday content ideas, Holiday Marketing, holiday retail marketing, retail marketing, social edge, social edge live, social media for retailers, social media marketing, social media marketing tips

Nov 20 2017

Social Edge Live, Episode 29: Your Ultimate Holiday Survival Guide

As you’re gearing up for the holiday season, and the busiest shopping weekend of the year, there’s so much to think about! To help ease your stress we came up with the Ultimate Holiday Survival Guide so you can get through Thanksgiving weekend without a hitch plus the rest of the 2017 holiday season. Check out our […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: holiday content ideas, Holiday Marketing, holiday marketing tips, retail marketing, retail social media, social edge, social edge live, social media for retailers, social media marketing

Nov 13 2017

Social Edge Live, Episode 28: Plant Your Seeds of Gratitude this Thanksgiving

Social Edge Live, Episode 28: Plant Your Seeds of Gratitude this Thanksgiving

As the days grow closer to the busiest shopping weekend of the year, it seems like the majority of the content out there is promotional. Then you see an ad or a post from a business or brand you follow that’s sole purpose is to capture your heart and attention. For many, content like this […]

Written by Erika Castorena · Categorized: The Modern Marketing Show · Tagged: holiday content ideas, Holiday Marketing, holiday marketing for retailers, retail marketing, retail social media tips, social edge live, social media for retailers, social media marketing, social media tips

Nov 06 2017

Social Edge Live, Episode 27: Stand Out This Small Business Saturday

According to American Express, more than one-third of U.S. shoppers have begun their holiday purchases by Halloween. (Wow, now those people are definitely ahead of the game!) But what about the other two-thirds of shoppers? Our guess…they’re most likely waiting to see what kind of deals they can score during the busiest shopping weekend of the […]

Written by Erika Castorena · Categorized: Small Business Saturday, The Modern Marketing Show · Tagged: make the most of small business saturday, retail marketing, small business marketing, small business saturday, small business saturday tips, social edge, social edge live, social media for retailers, social media marketing, social media tips

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