Instagram’s popularity is on the rise – more and more businesses are joining the platform to connect with their audiences online, especially if they’re wanting to reach a younger demographic. The biggest concern I hear from businesses is that their engagement has significantly dropped on the platform in recent months, and that’s due to changes […]
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Set Yourself Up for Success in 2016
2016 will bring us a leap year, the summer Olympic Games, and plenty of changes on social media. The best way to handle these changes? Anticipate them. Knowledge is power when it comes to keeping up with social media changes, and luckily, it’s our job to make you as knowledgeable as possible. In this episode […]
How a Local Retailer Should Use Twitter *Beginner*
This social media tip is a continuation of To Tweet or Not To Tweet where you should have figured out if Twitter was a site you should be using to market your store on. Whether you decided it was right for you or not, today’s video is a must-see as the suggested tips can (and […]
To Tweet Or Not To Tweet
As an independent retailer, your resources are valuable and sometimes limited. You might not have an entire team, or even one dedicated person to manage your social media efforts. It’s crucial to know exactly what networks you should be marketing on, and which ones just aren’t right for you. Have you ever wondered if you […]