This episode is part of a four-part series on competing with big box stores called Giving Online Stores a Run for Their Money. Hosting or participating in local community events is a great way to drive foot traffic into your store. If you’ve been hosting your own events, we encourage you to take it a […]
giving online stores a run for their money
Crystal Media Live Episode 8: Signature Events
This episode is part of a four-part series on competing with big box stores called Giving Online Stores a Run for Their Money. Most independent retailers we’ve talked to have seen great success from hosting in-store events. Yes, they require more work and more time but putting in that little bit of extra effort can […]
Crystal Media Live Episode 7: Create a Digital Experience
This episode is part of a four-part series on competing with big box stores called Giving Online Stores a Run for Their Money. We’re sure that you’ve ALWAYS got customer experience at the front of your mind. That’s why you hire qualified employees, encourage them to be friendly and helpful and work to give your […]
Crystal Media Live Episode 6: Four Retailers with a Unique Experience and How to Leverage Using Social Media
This episode is part of a four-part series on competing with big box stores called Giving Online Stores a Run for Their Money. When you make customers feel as though you’ve gone out of your way to meet their needs, they will go out of their way to shop with you. During this (pre-recorded) episode […]
Crystal Media Live Episode 5: Establishing Your Unique Selling Points
This episode is part of a four-part series on competing with big box stores called Giving Online Stores a Run for Their Money. Of all of the challenges that have popped up in the past few decades, few have given local retailers as many issues as online competitors. Buying online allows customers to get products […]