In last week’s blog post and video, I shared that Facebook is, indeed, not dead. 😊 One FB feature I want to encourage you to start using (or start using even more) is Stories. Have you been posting there? Using its more interactive visual effects? Reaching your audience more effectively? You should be. Learn more […]
facebook marketing
Is Facebook Dead?
Tell me if I’m wrong, but I have a feeling you’ve been wondering lately if Facebook is still relevant to retailers. Well, I have news (which could either be good or bad depending on you)! Facebook is not dead. It’s still a strong marketing tool for retailers when used correctly. This is good news if […]
How one retailer decreased her Facebook Ad cost by over 60%!: The Modern Marketing Show, Episode 66
We love sharing case studies and hope this one inspires you to take action with Facebook ads. We’ve said it a million times, if you’re posting on Facebook you need to be running ads and following best practices to optimize your budget. Watch the full episode: Exciting news! If you’re ready to take your Facebook and […]
Is it Time to Quit Facebook? The Modern Marketing Show, Episode 56
With all the changes Facebook has been making since their big announcement in January to dealing with the backlash from the Cambridge Analytica scandal many retailers (and marketers) are wondering…Is it time to quit Facebook? Many people feel like Facebook isn’t as relevant as it used to be and aren’t sure if it’s worth spending […]
See What An Insider Did to Get 5x as Many Leads in One Day: The Modern Marketing Show, Episode 21
Here at Social Edge, we strive to help independent retailers see success through social media by implementing tried and true strategies. In this case study and success story sent in from a Social Edge Insider, Heather Waits, Owner of Bloomtastic Florist in Columbus, OH, you’ll learn how she used a Facebook Ad to reach one […]
The Modern Marketing Show, Episode 7: Why Crystal’s Favorite Ad Audience Should be Yours Too!
There’s one ad in particular that Crystal is always recommending small businesses use and that is video view ads. This means you can advertise and remarket to people who have engaged with your page and watched a video. If you’ve been following us for a while now you know Crystal is always encouraging businesses to […]
The Modern Marketing Show, Episode 6: Why Facebook Ads are a MUST, Not a Maybe
Have you ever felt discouraged after posting on Facebook or Instagram because of lack of engagement your post received? Do you ever feel like you’re constantly talking to yourself because nobody ever likes, comments, or shares your posts? Are you often wondering why you can’t get more people to your business both on and offline? Well, […]
Social Edge Live, Episode 32: Facebook Ads Made Easy Plus Tips For Success
It’s not a secret that Facebook Ads can be one of the best tools small businesses can use to grow their businesses online. When done the right way they can even increase sales and engagement online and offline. But they’re time-consuming, technical, and can we hard to learn/understand which is why Social Edge can help […]
Social Edge Episode 24: 3 Common Mistakes Retailers Make Using Facebook Ads
Facebook Ads are one of the best (if not the BEST tool) retailers can use for their business. If you follow along with Social Edge, it’s not surprise we are always pushing our audience to use them. However hard we push, there are still so many retailers not taking full advantage of ads. I understand […]
“3 Steps to Help You Get Set Up for Social Media Success” – Webinar Replay
Thanks for being here! This is your replay page where you can view our latest webinar, “3 Steps to Help You Get Set Up for Social Media Success” — we covered how to make simple yet incredibly effective efforts at staying on top of your social media game for your business. This page is also […]