Growth: It’s what everyone is working towards. We want to see sales and revenue skyrocket! 📈But that kind of growth doesn’t happen in the blink of an eye. Like Crystal always says, the overnight success was 7 years in the making! You’ve got to build your business from the ground up, but with hard work, […]
facebook advertising
Facebook Advertising Terms: Understanding The Basics
Facebook ads are all the talk nowadays! They are the best way for independent retailers to market their store today. 📈 But with all the different Facebook Ads “lingo” out there, advertising this way can be very intimidating and might even sound like a foreign language to you! 🤷♂️ Fear NOT! Below, we’ve compiled a […]
What You Can Do With The Facebook Pixel
In case you haven’t heard, the Facebook Pixel is magical! The Pixel can change your business- maybe even your life! But what IS it? To put it simply, the Pixel is a piece of code generated by Facebook that you insert into your website that tracks the people who visit your site. What you can […]
3 Facebook Ads Pro-Tips
We understand that running Facebook ads can seem daunting at times. Not to worry! I’m sharing 3 tips that help make Facebook ads easy, efficient and effective: 1. Create your core audiences from the start so they are available to use across all your ads. Doing it in one sitting will help you think […]
Two Retail Success Stories Using Facebook Ads
At Crystal Media, we directly manage ads for retailers. So I thought it important to share stories from two retailers who recently saw successful results using Facebook Ads; by my assessment, one of the most powerful marketing tools for independent stores today. I hope they excite you to take action. Enjoy! Mary Todd’s Hallmark: Video […]
How to Boost Your Sales in June (September & December): The Modern Marketing Show, Episode 17
Do you have a lot of excess inventory that you need to get rid of? Are you close to reaching your sales goal for the month but need something to get more customers through the door? Well, I have just the thing you need to help drive traffic through your doors and to help meet your sales […]
“3 Steps to Help You Get Set Up for Social Media Success” – Webinar Replay
Thanks for being here! This is your replay page where you can view our latest webinar, “3 Steps to Help You Get Set Up for Social Media Success” — we covered how to make simple yet incredibly effective efforts at staying on top of your social media game for your business. This page is also […]
Webinar Replay: ‘Tis the Season to be Successful
What a great webinar! Welcome, I’m excited you’re here. This page will give you not only the replay of the holiday webinar, ‘Tis the Season to be Successful, but will also be the place to access more information on the Holiday Marketing Bundle. I’m happy you’re committed to your social media success and grateful to be […]
New Facebook Ads Manager Tour
By September 8th, 2015 you’ll need to be using the new Facebook Ads Manager if you’re running ads within Facebook. In my opinion, the new ads manager is easy to use, will help save time when editing ads, and has some great new filtering and reporting features. Below is a tour of the new Facebook […]
Never Boost A Post On Facebook
Many businesses are doing it and seeing results such as an increase in post reach and comments and likes on a specific post. But boosting a post on Facebook will waste money on eyeballs of people who simply will not buy from you. One key to success when advertising online is to be highly targeted. […]