I’ve said it before, and I’ll say it again, you need to be leveraging Chat GPT for your retail store. Google CEO, Sundar Pichai said, “AI is one of the most important things humanity is working on. It is more profound than, I dunno, electricity or fire”. So I’m telling you, this is BIG. As […]
content ideas
5 Valentine’s Day Content Ideas for Small Businesses ❤️💡
Valentine’s Day is right around the corner and people are looking for thoughtful ideas and gifts for those they’re sweet on! Using unique Valentine’s Day content ideas that follow the 80/20 rule is a great way to grab their attention and direct their hallmark holiday dollars to your small business! Here are 5 Valentine’s Day […]
Use My Must-Capture Checklist for Holiday Events
Truth: Photos of people and a bustling store work well on social media to promote holiday events. Since December is a major month for in-store events, be mindful of gathering content to use for future event promotions while hosting events this holiday season with My Must-Capture Checklist for Holiday Events Here’s the content I always […]
How to Test Your Social Media Marketing Strategy
Have you ever been guilty of posting the same type of content for months at a time without really knowing if it’s performing well with your audience? Don’t get caught up in routine when it comes to your social media marketing strategy! We know each and every one of you has a never-ending task list […]
2022 Marketing Trends from the Holiday Marketing Workshop
In early September 2022, we hosted our annual Holiday Marketing Workshop for our Insider members and shared strategies, content ideas, and step-by-step instructions on how to maximize marketing efforts in Q4. Our Insiders loved the content and many notes were taken throughout the two-day event! I wanted to share 5 takeaways from the Holiday Marketing […]
Two Creative Post Ideas to Spark Engagement and Drive Traffic: The Modern Marketing Show, Episode 80
As a busy business owner, it can be difficult to always come up with fresh, new content ideas when you have a million other things on your mind. So keep reading to learn about two creative post ideas that are perfect for any upcoming holiday. We know they’ll help you increase engagement across your social […]
Spooktacular Content Ideas for October: The Modern Marketing Show, Episode 65
Content planning is tough, especially for a small business owner. You have a million other things happening on a daily basis, and with the holidays right around the corner, you need to find a way to balance it all. So we’re sharing examples of content ideas you can find inside our Retail Content Pack. We […]
4 Ways to Cash in on the Back to School Season: The Modern Marketing Show, Episode 58
It’s that time of year again, people are preparing to head Back to School and are ready to shop for the upcoming school year. In fact, it’s estimated that 2018 Back-to-School spending will reach $82.8 Billion. How are you going to get in on the action as a local retailer? Watch the full episode: Back-to-School […]