• Skip to main content
  • Skip to primary sidebar
  • Login

Crystal Media

Marketing Clarity

  • EVOLVE 2023
  • Free Training
  • Blog
  • Products
    • Ads Management
    • Get Listed
    • Insider Membership
    • Social Media Planner
    • EVOLVE 2023
  • Speaking
  • Podcast
    • Crystal Uncorked
    • Rooted in Retail
  • About
    • About Us
    • Meet the Team
    • Case Studies
    • Testimonials
    • Let’s Connect
  • Work With Us!

Nov 05 2018

Stop Hitting Boost Start Seeing Results With Facebook Ad Campaigns: The Modern Marketing Show, Episode 70

We had 100’s of retailers register for our Facebook and Instagram Ads Masterclass. It took place over two weeks in October and covered everything one needs to know about running social ads. Not only did students walk away with tons of valuable information, but also with confidence in their ability to run successful Facebook ad campaigns. Which is why we’ll be sharing the top three takeaways from the masterclass in this post. We absolutely believe you can benefit from them too!

Watch the full episode:

Takeaway #1

There’s so much more you can be doing than just boosting your posts. With all the ad types and tools available at your fingertips, you’re doing yourself a disservice by not utilizing them and running ad campaigns.

Takeaway #2

You should test different audiences with different ad types. You can use Facebook’s Detailed Targeting feature to find your Perfect Customer Groups, or what we call your PCGs, and advertise to them.

Takeaway #3

The holidays mean more competition from other retailers running ads in November and December. This typically means you’ll see higher ad costs and a lower reach. You may want to consider setting aside a little extra money for your ad budget these next two months.

Ads are going to be the most cost-effective way to gain exposure, engagement, and traffic (online and offline) during the holidays. Remember, you can do this! We know retailers who are seeing results from ads every single day. Click here to find out how you can get your hands on the Ads Masterclass.

You can catch new episodes of The Modern Marketing Show every Monday at 10 a.m PST on our Facebook Page. Never want to miss an episode? Click here to join our list!

Written by Crystal · Categorized: The Modern Marketing Show · Tagged: Facebook Ad campaigns, Facebook ad tips, facebook ad training course, facebook ads training for retailers, Facebook and Instagram Ads, Holiday Marketing, social edge, The Modern Marketing Show

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Whatcha lookin’ for?

Whatcha Lookin’ For?

  • Privacy Policy
  • Terms
  • About
  • Contact Us
  • Support
  • Login

Follow Crystal Media on FacebookFollow Crystal Media on TwitterFollow Crystal Media on LinkedInFollow Crystal Media on InstagramFollow Crystal Media on PinterestFollow Crystal Media on YouTube

Copyright © 2023 Crystal Media | Website by Wickam Group

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT