Steph Bechard is a Digital Strategist at Crystal Media with over 6 years of experience of building communities online, and skyrocketing engagement for retailers. Her education in brand design coupled with her experience working in diverse roles in marketing provides her expertise with a unique combination of both creativity and purpose. Not only will audience members be challenged and motivated, they will walk away with a bird-eye-view understanding of the tactics Steph shares, from ideation to learning the technical skill required to implement the idea at hand.
Steph is recognized as a top-rated speaker for her energetic and impactful sessions on marketing small businesses, instilling confidence in attendees to leverage digital marketing for store growth through social media.
Steph Bechard, retail social media marketing and brand expert, speaker, and content creator
2024 Topics Presented by Steph Bechard
In this session we will evaluate companies with a strong brand and draw comparisons on how they have built this lasting (and profitable) reputation. I will share practical strategies on how to define and reflect your brand personality, how to know when it’s the right time to rebrand, and lastly I will share step by step instructions on how to attract and build the community that will make your brand last for decades (and beyond)!
Through our engaging speaking events and dynamic training, retailers have achieved such results as:
- The highest sales day in their 13-year history
- The biggest event in their 12-year history
- More than 75% increase in profit from the previous year
- Sold more than $30,000 in products from one Facebook Live
- Sold out of a promoted product line in one day
- More than 50 new customers in one week
- Record web traffic and social conversion
Engaging groups of 5 to 5,000, we bring educational, transformative and inspiring social media and business growth topics to life for your audience.
"I took your marketing workshop with a girlfriend last spring. It was undoubtedly one of the best three-day seminars I’ve ever taken. Your easy-to-follow instructions made social media fun and profitable."
-Danielle Courier, Owner, Knitique Yarns