In Crystal Media’s Insider Facebook group, we scour the retailer questions for the most talked-about topics to share the answers that we know all store owners can benefit from.
Here’s a question from last month that retailers were buzzing about:
I see something called stars on Facebook. Can anyone explain them to me?
Crystal Media’s Answer:
Facebook Stars is a way to monetize your page. Every time a viewer sends you a star, Facebook will give you $0.01. Many businesses have been wanting to keep their content purely free (with no pressure to send them Stars), but have been having difficulty toggling off this feature.
If you wish to remove the option to have Stars, follow these steps:
1). Go to https://business.facebook.com/latest/.
2). Select “Monetization” found on the left editing menu.
3). Click Stars.
4). Click “Settings” on the top 3 options on the Stars page.
5). Click the toggle to OFF for the “Turn on Stars” setting at the very top of the Settings page.
Ultimately, it’s up to you if you want to monetize your content on social media, but you can also have the choice to remove this new feature!
Crystal Media’s Insider membership provides you with everything you need to know to successfully build more sales and traffic through social media—including the private Facebook group where you can get fast-acting guidance on your questions from our team of experts, as well as a supportive community of dedicated and passionate store owners.