The question we get asked most when it comes to using video on social is “How long do my videos need be?” Now, I wish we had a definite answer for you, but we don’t. Our answer to this questions is always: Your video should be as long as it needs to be an not a second longer.
Watch the full episode:
The length of the video doesn’t matter, as long as the quality of the content is valuable. If you need five, ten or even twenty minutes to share the information with your audience then that’s fine! You want it to be as valuable to the viewer as possible.
Video is just one part of your social strategy. Do you need help setting up a social media strategy or can improve the one you already have? Let us help you with that!
We’re opening enrollment to our Social to Sale training course next month – it only happens twice a year! Join the waitlist here.
You can catch new episodes of The Modern Marketing Show every Monday at 10 a.m PST on our Facebook Page. Replays will be available on the blog each week.