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Dec 04 2013

Tip of the Week: Blunders on Social Media

Make a mistake on social media? It’s ok to admit that you made a mistake! Many huge companies have made blunders on social media, from disgruntled employees posting to someone accidentally tweeting from the wrong account. Apologize to your followers and try not to let it happen again. Keep in mind that you’re human, and […]

Written by Crystal · Categorized: Uncategorized · Tagged: social media marketing, social media marketing for retailers, social media mistakes, social media tip

Nov 27 2013

Tip of the Week: Facebook Contest

If you run contests on your Facebook page and select winners randomly, try using Rafflecopter’s Facebook Flash Giveaway app to easily pick your winners. http://fbflash.rafflecopter.com/

Written by Crystal · Categorized: Uncategorized · Tagged: facebook marketing, social media marketing for retailers

Nov 20 2013

Tip of the Week: Find your customers

Not every social media platform is right for every business. While it’s great to reach out to customers on as many channels as possible and be where they are at all times, having a presence on a site where you aren’t being seen by the right audience is a waste of your precious time. Do […]

Written by Crystal · Categorized: Uncategorized · Tagged: are your customers using facebook, facebook marketing, social media marketing, social media marketing for retailers

Nov 13 2013

Tip of the Week: Ask for Likes

Want more likes on Facebook? More Followers on Pinterest and/or Twitter? Send a dedicated email to your database with one call to action – to Like You (or to Follow You). Add in a giveaway component where anyone who Likes your page between now and end of the month has the chance of winning $100 […]

Written by Crystal · Categorized: Uncategorized · Tagged: contest to get more followers, contest to get more likes, email marketing, facebook marketing, how to get more followers, social media marketing for retailers

Nov 06 2013

Tip of the Week: Be Yourself!

Be yourself! Create your voice and tone; if you say ‘Hey ya’ll’, then that’s how you should start your Facebook posts. Don’t have your competitors tone, have your own!

Written by Crystal · Categorized: Uncategorized · Tagged: facebook marketing, retail marketing, retailers marketing on facebook, social media marketing for retailers

Oct 30 2013

Tip of the Week: Posting with Emotion

Not sure what to post on social media? Think about your followers’ emotions. What would make them laugh? What would make them cry? What would make them act? If you find something that would stir up any kind of emotion (except anger), post away!

Written by Crystal · Categorized: Uncategorized · Tagged: facebook marketing, retail marketing, social media marketing for retailers

Oct 23 2013

Tip of the Week: LinkedIn Groups

Have you ever tried browsing through LinkedIn groups? They are great because LinkedIn is already a community of professionals, while groups allow them to talk about their niche areas of expertise. They are great places to learn and teach. Plus, for local brick-and-mortar retailers, you might find some active local groups that you can participate […]

Written by Crystal · Categorized: Uncategorized

Oct 16 2013

Tip of the Week: Promoting Post

Have a really important Facebook post or Tweet that you want customers to see? Consider promoting that post for more exposure. It will keep it in the newsfeed and draw attention so that users are enticed to click.

Written by Crystal · Categorized: Uncategorized · Tagged: facebook marketing, twitter marketing

Oct 15 2013

Facebook Business Page 101

If you’re new to Facebook, or not sure if you’re using some of the basic features correctly, download this 101. [wpdm_file id=20 title=”true” template=”bluebox drop-shadow raised” ]

Written by Crystal · Categorized: Uncategorized · Tagged: facebook 101, facebook business page 101, facebook marketing

Oct 09 2013

Consistency is Key

Be patient and consistent! It takes time to build and consistency will help speed it up a bit to build a loyal online network. Always remember: when it comes to social media, email marketing, blogging, and marketing in general: consistency is key!

Written by Crystal · Categorized: Uncategorized · Tagged: social media marketing, social media tip, tip of the week

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Mark Schaefer

Mark Schaefer

Keynote Speaker

The Most Human Company Wins

With a very high-energy and entertaining style but a gravitas that earns attention, Mark uses real-world data and memorable stories to express a new marketing mindset about the consumer.

In this session, you will learn:

  • How marketing, advertising, sales, customer engagement, and customer loyalty have changed forever
  • Why two-thirds of your marketing is occurring without you
  • Why this “third consumer rebellion” is redefining the business landscape
  • Practical ideas on what you can start to do today to adapt to the new consumer culture

Learn more about Mark at https://businessesgrow.com/