Unfortunately, spam and hacking are on the rise, and this is frustrating and concerning for businesses on social media. There are a few things we’d like to remind you of in order to help avoid your account being hacked. Plus, we’ll share the steps to take if you believe you have been hacked. Two Factor […]
Social Media Best Practices
The Top Questions We Get Asked as a Social Media Marketing Agency
The Crystal Media team is often on the road speaking at conferences, meeting retailers at various events, or simply engaging with business owners on social media, so we get asked quite a few repeat questions that we’d like to tackle for you today! Here are the most common FAQs we get asked by retailers. Question: […]
How to Get More Instagram and TikTok Followers for Free Using QR Codes
Once a month, our Insider members join a Crystal Media social media expert for a Live Strategy Call. Recently, one of our Insider members brought up a great point; when she shared her social media handles on signage near the check out in her store, she received more followers on those platforms. If you’ve been […]
Insider Q: How To Trim Video
In Crystal Media’s Insider Facebook group, we scour the retailer questions for the most talked-about topics to share the answers that we know all store owners can benefit from. Here’s a question from last month that retailers were buzzing about: Retailer Question: How do I trim parts out of the middle of my video I […]
Insider Q: How to gain new followers on Instagram
In Crystal Media’s Insider Facebook group, we scour the retailer questions for the most talked-about topics to share the answers that we know all store owners can benefit from. Here’s a question from last month that retailers were buzzing about: Retailer Question: We post regularly, do 12 stories a day, 2-4 Reels a week, and […]
Insider Q: How to organize your photos in iPhone
In Crystal Media’s Insider Facebook group, we scour the retailer questions for the most talked-about topics to share the answers that we know all store owners can benefit from. Here’s a question from last month that retailers were buzzing about: Retailer Question: I use my phone 100% for photos. The photos save in my Gallery. […]
Use This New Feature for Engaging Social Media Posts
Get double the bonus points with the algorithm! Create engaging social media posts that’ll directly invite your Story viewers to react to your content! There’s a new engagement sticker in town called the emoji reaction sticker. This sticker simply allows the viewer to tap on the sticker, and whatever emoji you choose to display will […]
7 TikTok and Reels Best Practices
You might be wondering… does every video I create have to be a short form video? Well, let us be the ones to break it down for you. Short form videos are the best-performing video types on both TikTok and Instagram. This means each platform is heavily investing in creating better experiences for viewers surrounding […]
A Social Media Video Length Guide for Retailers
The experts at Crystal Media are always recommending that retailers continuously test the length of their videos to see which length works best for their particular audience! There’s no secret formula for exactly how long your videos should be to go viral or retain audience attention. Also, the perfect video length is always changing based […]
A Guide to Social Media Image Sizes
Have you heard what Meta recently reported? About 82% of people visiting video-centric platforms—such as TikTok, Facebook, Instagram, and Youtube—are visiting from a mobile device. That means about 82% of people are viewing content on a vertical screen and holding it upright on their phones (and likely inches from their faces)! How can we make […]