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Facebook Ads

Dec 07 2020

3 Holiday Facebook and Instagram Ads You Can Pull Together Last Minute

facebook and instagram ads for a gift guide

Hopefully, you’re nearing the end of your holiday marketing push! 👏 Starting early, especially this year (thanks 2020 🤦), was a must. But with a few weeks still to go, there are a few ways to make the most of your holiday efforts. Here are 3 types of Facebook and Instagram Ads you can get […]

Written by Jessica Austin · Categorized: Facebook Ads, Holiday Marketing · Tagged: Facebook and Instagram Ads, Holiday Marketing, holiday marketing for retailers, retail social media marketing, social media marketing

Nov 02 2020

Three Holiday Posting Strategies for Retailers

Head-To-Mistletoe Marketing Resource - Holiday Posting Strategies

Implementing strong holiday posting strategies is very important as we approach the biggest shopping weekend of the year! We know how important it is to ensure those posts are seen by promoting them, especially during this time of year! However, with ad competition being stiffer and ad costs rising during the holiday season, you want […]

Written by Madeline Goode · Categorized: Facebook Ads, Holiday Marketing · Tagged: facebook ads training for retailers, holiday marketing strategies, social media for retailers

Oct 19 2020

3 Facebook Ads Tips for Retailers this Holiday Season

Holiday Marketing Resource for Small Business

It’s that time! 🎄 Hopefully, you’ve been making your (marketing) list and checking it twice. ✔ Running Facebook and Instagram Ads are a great addition to any marketing plan, so we’re sharing 3 Facebook ads tips to help your holiday ads end the year on a high note. Budget Ads during the holidays are effective. […]

Written by Jessica Austin · Categorized: Facebook Ads · Tagged: facebook ads, Facebook Ads Management, Facebook Ads tips for Retailers, facebook marketing for retailers

Sep 14 2020

3 Facebook Ad Tips to Make You Stand Out from Your Competition

Facebook Video Ads

As we move into Q4 (Holiday!) you should be asking yourself “How am I going to stand out?”, “What am I doing that’s different, and better, than my competition?”, and “How can I go up against the big box stores?” We always recommend running ads and, in that spirit, here are 3 Facebook ad tips […]

Written by Jessica Austin · Categorized: Facebook, Facebook Ads · Tagged: Facebook ads 101, facebook ads tips, Facebook Ads tips for Retailers

Aug 03 2020

Facebook Advertising Terms: Understanding The Basics

Facebook Advertising Terms - List of the top Facebook Advertising Terms that you will encounter

Facebook ads are all the talk nowadays! They are the best way for independent retailers to market their store today. 📈 But with all the different Facebook Ads “lingo” out there, advertising this way can be very intimidating and might even sound like a foreign language to you! 🤷‍♂️ Fear NOT! Below, we’ve compiled a […]

Written by Madeline Goode · Categorized: Facebook Ads · Tagged: facebook 101, Facebook Ads Management, facebook advertising, facebook advertising terms

Jul 20 2020

Why You Need All 3 Types of Facebook Ads Audiences

Facebook Ads Audiences

So many things go into making awesome ads but by far one of the most important is Facebook ads audiences. After all, reaching your PCGs (Perfect Customer Groups) leads to those PCGs becoming actual customers. Creating audiences in Ads Manager gives you TONS of options. I like to think of audiences as cold, warm, and […]

Written by Jessica Austin · Categorized: Facebook, Facebook Ads, Social Media Tools · Tagged: advertising on facebook, Facebook ads 101, Facebook Ads Audiences, Facebook Ads tips for Retailers

Jun 01 2020

What To Do With Facebook Video Views 👀

Facebook Video Ads

VIDEO 📹  is all the talk recently. You’ve heard us talk about the significance of using Facebook Live to sell and show up for your audience. But did you know that you can take video even FURTHER with Facebook video ads and Facebook custom audiences? That’s right, using video pays twofold, you reach more people […]

Written by Madeline Goode · Categorized: Facebook, Facebook Ads · Tagged: Facebook ad tips, Facebook Ads tips for Retailers, Facebook and Instagram Ads Management, facebook video ads, facebook video marketing

May 04 2020

Ad Strategies: It’s Time to Lean In 👍🏻

Social media tactics for retailers

While you might think that the current business environment is a time to back off advertising, now is actually the time to lean in! More people are spending more time online and you want to show up. I recently created a training video for our Insiders on some effective ad strategies during COVID-19, so if you’re an […]

Written by Jessica Austin · Categorized: Facebook Ads, General Business Tips · Tagged: effective ad strategies for retailers, social media ad stratgies, social media tips for retailers

Mar 09 2017

Ad Targeting and Finding Your Perfect Customer Groups

You’ve heard it before, but it’s important enough to repeat:  When you market to everyone, you market to no one. In our previous post, “3 Things You’re Doing Wrong with Facebook Ads,” we talked about why failing to target your ads can lead to less-than-stellar results. One of the biggest factors that decides whether your […]

Written by Crystal · Categorized: Facebook Ads, Instagram Ads · Tagged: facebook ad audiences, facebook ads, find your customers with facebook ads, retail facebook marketing

Feb 27 2017

3 Things You’re Doing Wrong with Facebook Ads

Running ads on Facebook is one of the best ways to ensure your posts are being seen by your audience in order to grow your local exposure and increase store traffic and sales. But with so many ad types and targeting capabilities, we’re consistently seeing retailers miss opportunities to significantly increase their results. Here are […]

Written by Crystal · Categorized: Facebook Ads · Tagged: Facebook ad tips, marketing a store on facebook, retail facebook marketing, using facebook ads to sell products

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