Instagram filters are becoming a popular way for retailers to connect with their audience. Not only do these effects relate to the type of content your viewers create. But they also can help generate more reactions and replies on your content. Retailers have been using Instagram filters in both Reels and Stories, and we noticed […]
Social Media
Instagram Link in Bio: 3 Tips to Get More Clicks
Many businesses are now using a 3rd party company to embed several links within their Instagram bios, such as Linktree or Linkin.Bio by Later. Having a place for your customers to go if they’d like to learn more (beyond an Instagram post) is great, but how do you get them there? Here are 3 ways […]
Insider Q and A: How to get more followers on Instagram?
Come one, come all! Did you know that each Insider member is invited to join our private Facebook Group filled with other Insiders, each of whom is a small business owner? It’s a warm and welcoming group that readily shares successes and tips. This comes along with the guidance from our team of experts. This […]
The Do’s & Don’ts of IG Reels
Have you been creating short-form video content on one of the most talked about features on Instagram? 👋 Reels are becoming popular very quickly because of the easy in-app editing capabilities. They also have the ability to outperform other forms of content posted on Instagram. Many people are comparing IG Reels to TikTok, but without […]
6 Ways to Create Content on Instagram 👩💻
With Instagram seemingly an ever-evolving social media site with new ways to share content with followers, it can be difficult to keep up as a busy small business owner. Luckily for you, the Crystal Media team has been on top of the different methods for posting—and testing out each one! We recommend always trying out […]
Our First Marketing and Social Media Summit – 5 Takeaways!
This past week, Crystal Media hosted its first-ever, virtual conference. Something Crystal has dreamed of for YEARS. 🎉 Well, it finally happened and we couldn’t be happier with how it went! With 7 amazing guest speakers, the expert team at Crystal Media, over 400 presentation slides, and Crystal at the top of her game, we […]
3 Holiday Facebook and Instagram Ads You Can Pull Together Last Minute
Hopefully, you’re nearing the end of your holiday marketing push! 👏 Starting early, especially this year (thanks 2020 🤦), was a must. But with a few weeks still to go, there are a few ways to make the most of your holiday efforts. Here are 3 types of Facebook and Instagram Ads you can get […]
5 Tips to a Great Product Photos
Great product photos can make all the difference when selling online. With the holidays quickly approaching and many customers opting to shop online versus in-person, it’s a good idea to make your social media look a lot more like a store! Consider your social media channels like a new location for your store, and help […]
How Retailers Are Successfully Selling on Social Media
Selling on social media is a powerful sales strategy for retailers. Research shows 80% of consumers will shop online ONLY this holiday season. Becoming a Crystal Media Insider member will help ensure you show up to those customers and continue to sell. Like store owner Kiersten Butler Stahl. She implemented what she learned as an […]
Three Holiday Posting Strategies for Retailers
Implementing strong holiday posting strategies is very important as we approach the biggest shopping weekend of the year! We know how important it is to ensure those posts are seen by promoting them, especially during this time of year! However, with ad competition being stiffer and ad costs rising during the holiday season, you want […]