During Q4, and especially during the holiday season, social media channels become a crowded place. Brands, big and small, are all trying to show up in front of their customers. This year, we want to give you some tools to prepare you for the battle to the top of the feed, and to gain some […]
Holiday Marketing
The Top 10 Holiday Marketing Ideas (for Retailers) from the Holiday Marketing Summit
Were you there?! Did you attend the Holiday Marketing Summit? If so, firstly, thank you! But no less importantly, there were heaps of holiday marketing ideas that were shared to help independent retailers achieve their best Q4 and holiday results yet! For a sleighful of practical takeaways for the season, keep reading for the Top […]
15 Holiday Marketing Tips For Advertising During Q4
Q4—you know what that means… HOLIDAY. As hard as it is to believe, we’re at the start of another highly-anticipated holiday season. It’s a beautiful mix of love, gratitude, total chaos and a dash of panic. You’ve got a lot on your plate, but rest assured. I’m here with holiday marketing tips to help make […]
3 Holiday Facebook and Instagram Ads You Can Pull Together Last Minute
Hopefully, you’re nearing the end of your holiday marketing push! 👏 Starting early, especially this year (thanks 2020 🤦), was a must. But with a few weeks still to go, there are a few ways to make the most of your holiday efforts. Here are 3 types of Facebook and Instagram Ads you can get […]
Three Holiday Posting Strategies for Retailers
Implementing strong holiday posting strategies is very important as we approach the biggest shopping weekend of the year! We know how important it is to ensure those posts are seen by promoting them, especially during this time of year! However, with ad competition being stiffer and ad costs rising during the holiday season, you want […]
3 Tips to Drive Sales This Holiday
Happy December! One month to go and then we’re on to the next decade! Phew. Are you ready?! Before we ring in the New Year, let’s make sure your cash register is ringing this holiday season. Here are 3 of my favorite tips to help! Post a Story on Instagram each day. Ok, ok… Before […]
Stories are the New Form of Window Shopping
Gone are the days of consumers lackadaisically peeking into stores for gift inspo. Shoppers, especially during the holiday season, are demanding more convenient and seamless shopping experiences. While global eCommerce continues to grow, brick-and-mortar retail stores continue to thrive as consumers still purchase in store for two main reasons: to see products in person and […]
5 Simple Ways to Share Gift Guides on Social
Finding the perfect gift can be a challenge, especially during the holidays. That’s why creating gift guides for your customers can be extremely helpful. It’ll take the guesswork off of them, and you’ll be their holiday hero. Here are 5 simple ways to share gift guides on social this holiday season: 1. Create an album […]
Get Discovered by More Holiday Shoppers with Hashtags
As we creep closer to the holidays (Thanksgiving is only 4 weeks away!), more people will be turning to social media to get inspired on everything ranging from the perfect gifts to the decorations on their Christmas trees. Which is why implementing a hashtag strategy can help you get discovered by more people across the […]
It’s Never To Early To Plan For Holiday
Already thinking about your holiday sales strategy? You should be! Why? Online shopping is flattening the spending year which means holiday shopping no longer means that crazy week before. In fact, in a 2018 Valassis Research survey found that a whopping 49% of people said that Amazon Prime Day (in July!) encouraged them to get a […]