2012 saw tremendous social media growth with rapid interest in Pinterest and Facebook exceeding one billion users. 2013 is expected to be another year full of technology innovations and social media growth. Here’s what’s trending for the upcoming year: Loyalty Programs Digital Wallets Mobile Marketing eCommerce Sites Social Shopping Old Dogs Learn New Tricks. Retailers […]
Blog
365 Things to Post on Your Social Media Accounts
[wpdm_file id=7 title=”true” template=”bluebox drop-shadow raised” ]
See How Many People Are In Your Area Using Facebook
See How Many People Are In Your Area Using Facebook
3 Tips to Making Your Pinterest Efforts More Effective
3 Tips to Making Your ‘Pinning’ Efforts More Effective
Holiday Marketing Tip for Retailers
To create a video like this, check out Animoto.com. They have free and a paid subscription option. Paid is only $5/month or $30/year. This work is licensed under a Creative Commons Attribution 2.0 Generic License.
2012 Social Media Updates and Changes: RECAP
Social media sites and platforms change almost daily. Below are some major changes and/or updates we saw in 2012 from the top social media sites, as they relate to you, the retailer. Please let me know if you have any questions – enjoy! Google+ Places Becomes Google+ Local In May, Google+ decided to get rid […]
Tis’ the Season for Holiday Marketing: Easy Social Media Tips for Retailers
It’s a busy time of the year for most retailers, so I wanted to provide some ideas of what to post on your online networks to increase engagement, foot traffic and sales this season. If you have any additional ideas or campaigns that worked well for you, please share them on our Facebook page. Let […]
5 Easy Social Media Tips to Increase Attendance at Your Next Event
WATCH: [Webinar] 5 Easy Social Media Tips to Increase Attendance at Your Next In-Store Event
Google+ Local 101
Google+ Places Becomes Google+ Local In May of 2012, Google+ decided to get rid of Google Places and put all of its energy into Google+ Local. By searching for a place or store in Google+ Local, the contact information, reviews, and photos of that place appear in the search engine results page. Google+ Local is also […]
#1 Social Media Excuse Made By Retailers
I’ve had the opportunity to speak about social media marketing to thousands of independent retailers across the country over the past few years. The biggest excuse I hear as to why retailers don’t use social media to market their stores (next to not having enough time) is, “I just don’t understand it!” Some might argue […]