The Crystal Media team is often on the road speaking at conferences, meeting retailers at various events, or simply engaging with business owners on social media, so we get asked quite a few repeat questions that we’d like to tackle for you today! Here are the most common FAQs we get asked by retailers. Question: […]
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Social Media Marketing’s Latest Feature: Collaborative Albums on Instagram
Have you seen the latest Saved Album update on Instagram? We’re currently being batch-tested for this new feature, and I cannot deny how similar it seems to Pinterest Boards!  When saving an Instagram post using the bookmark icon, you have the opportunity to immediately add it to a Saved Album to help categorize your saved […]
Tips for Getting Started on Google Business Profile
In the past few months our Insider members have been discussing Google Business Profile, and how to optimize it for a retailer. One Insider said “I feel like Google Biz is increasingly important but I don’t really know what to do with it and it’s never top of mind.” This is the sentiment we often […]
Insider Q: Why Can’t I Tag My Business In A Facebook Group
In Crystal Media’s Insider Facebook group, we scour the retailer questions for the most talked-about topics to share the answers that we know all store owners can benefit from. Here’s a question from last month that retailers were buzzing about: Retailer Question: Hi, I’m having a facebook emergency, LOL. I can’t seem to tag my […]
Insider Q: Content Ideas for Teacher Appreciation Week?
In Crystal Media’s Insider Facebook group, we scour the retailer questions for the most talked-about topics to share the answers that we know all store owners can benefit from. Here’s a question from last month that retailers were buzzing about: Retailer Question: We’re looking ahead to Teacher Appreciation Week. Do you have any promotion ideas? […]
How to Get More Instagram and TikTok Followers for Free Using QR Codes
Once a month, our Insider members join a Crystal Media social media expert for a Live Strategy Call. Recently, one of our Insider members brought up a great point; when she shared her social media handles on signage near the check out in her store, she received more followers on those platforms. If you’ve been […]
Using Lead Generation to Maximize Your Facebook Ads Strategy
Lead Generation ads are a great tool in paid advertising on Facebook and Instagram for capturing user contact information that you can use for a specific purpose such as building your email list or generating leads for a specific item or collection of items. In basic terms, it’s an ad campaign designed to have users […]
Insider Q: How To Trim Video
In Crystal Media’s Insider Facebook group, we scour the retailer questions for the most talked-about topics to share the answers that we know all store owners can benefit from. Here’s a question from last month that retailers were buzzing about: Retailer Question: How do I trim parts out of the middle of my video I […]
Ensuring High-Quality Uploads on Instagram & TikTok
Ever noticed a video in your camera roll that looks better than the post once it’s been published to TikTok and Instagram? Social media apps usually compress the quality of a video, so it takes up less space on their platform. This, however, lessens the quality of your post. Luckily, there’s a hidden feature that […]
Insider Q: How Should I Market The New Location
In Crystal Media’s Insider Facebook group, we scour the retailer questions for the most talked-about topics to share the answers that we know all store owners can benefit from. Here’s a question from last month that retailers were buzzing about: Retailer Question: Would a Reach Ad within a specified radius of our new location address […]