There are so many trends when it comes to social media. Keeping up with all the new dances and challenges might not only feel overwhelming but also inauthentic to you. I would argue when it comes to marketing that authenticity is one of the most important elements. After all, people buy from people and nothing […]
Blog
3 Meaningful Ways To Thank Your Customers This Season
With the Thanksgiving holiday upon us, this is the perfect time of year to express gratitude to your customers. Day in and day out. From the most loyal to the brand new. The support and patronage of your customers is the lifeblood of your business. Why not take some time this season to share a […]
5 Tips To A Great Product Photo
A good product photo can make all the difference when selling online. With the holidays quickly approaching and many customers opting to shop online versus in-person, it’s a good idea to make your social media look a lot more like a store! Consider your social media channels like a new location for your store, and […]
How Retailers Are Selling Through Social Media 💰
I’ve been teaching social media to small business owners for 13 years (yes, social media has been around that long!). I’ve worked with mom-and-pop, brick-and-mortar retailers exclusively for 10 years. My training will be the most relevant you will find anywhere online. Now more than ever, I understand how critical it is to have a […]
What Kind Of Content Should You Be Promoting Right Now?
We’re in the thick of the holiday season and quickly approaching the biggest shopping weekend of the year! Hopefully by now you’ve implemented a strong holiday posting strategy. We know how important it is to ensure those posts are seen by promoting them, especially during this time of year! But with ad competition being stiffer […]